Measure Up
En podcast av Jim Gianoglio, Simon Poulton - Onsdagar
Kategorier:
30 Avsnitt
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Behavioral Analytics & Rock Operas with Josh Silverbauer
Publicerades: 2024-12-18 -
Measuring Podcast Ads: Insights & Techniques with Amelia Coomber
Publicerades: 2024-09-18 -
Prompt Engineering for Marketers & Analysts with Mike Taylor
Publicerades: 2024-08-28 -
How to Measure & Maximize PMax with Expert Navah Hopkins
Publicerades: 2024-08-07 -
The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling
Publicerades: 2024-05-30 -
Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google
Publicerades: 2024-04-24 -
These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick
Publicerades: 2024-04-10 -
Do you really know how to test your paid media?
Publicerades: 2024-03-06 -
Unscripted: A Dive Into MeasureCamp with Peter O'Neill
Publicerades: 2024-02-21 -
Respect your customers! Privacy in marketing with Siobhan Solberg
Publicerades: 2024-02-09 -
Marketing Measurement for Higher Education - with Josh Dodson
Publicerades: 2024-01-25 -
Your Data is Garbage - Learn How to Fix It with Chad Sanderson
Publicerades: 2024-01-10 -
How did this year Measure Up?
Publicerades: 2023-12-20 -
How does private equity view marketing measurement?
Publicerades: 2023-11-29 -
Breaking into data science with Leondra Gonzalez
Publicerades: 2023-11-15 -
GA4 - The Good, the Bad, and the Ugly
Publicerades: 2023-11-03 -
Should you trust "AI-driven" MMM?
Publicerades: 2023-10-11 -
Learning Marketing Measurement with Myles Younger
Publicerades: 2023-09-29 -
How To Build a Marketing Data Team with Simon Poulton
Publicerades: 2023-09-14 -
Testing & MMM - the Peanut Butter & Jelly of Marketing Measurement with John Wallace
Publicerades: 2023-08-30
Cookies are going away, Apple is limiting the data you can collect, and privacy regulations are making it difficult to target and measure the way we used to. If you're a marketer or analysts wondering how to measure your campaigns' performance, we're here to help you! Join Jim Gianoglio and Simon Poulton on the Measuring Up podcast, where they talk to marketers, analysts, and founders who are in the trenches of this new measurement world. You'll learn the best practices, tips, and actionable advice from people who've been in your shoes.
