Building We're Not Marketers 💀 The Podcast Origin Story

Ever wondered how a band of misfits turned shared frustrations into a thriving podcast? In this episode, we’re sharing our origin story, revealing how they met, bonded over common pain points in the product marketing world, and turned candid conversations into a platform that challenges industry norms. Packed with spicy takes, behind-the-scenes laughs, and actionable advice, this episode is a testament to the power of finding your people and staying true to your vision. How PMM frustrations sparked the idea for the We're Not Marketers podcast.How we’ve turned banter and venting sessions into a thriving community.The secret to developing a contrarian yet authentic point of view.Why we stand out in a crowded product marketing landscape.Message testing and building a relatable brand voice.Tune in to discover why authenticity, fun, and a unique point of view are the ultimate game-changers.Timestamps:00:00 Introduction and Episode Context01:32 Meet the Hosts01:59 How We Met and Formed the Podcast02:34 The Organic Evolution of the Show04:13 Challenges and Dynamics of Product Marketing06:52 Developing a Unique Point of View09:46 Contrarian Perspectives and Testing Ideas12:57 The Role and Identity of Product Marketers21:11 Positioning and Future of Product Marketing24:23 Tattoos in the Workplace: A Changing Perspective25:09 Belief in Our Mission: Every Day Commitment26:08 Navigating Skepticism and Valuing Disagreement26:51 Embracing Learning and Marketing Communities30:04 The Freedom of Creative Expression35:03 The Importance of Fun in Work40:40 Stoic Wisdom and Final ThoughtsShow Notes:Navattic - State of the Interactive Demo 2025Hosted by Ausha. See ausha.co/privacy-policy for more information.