#187 Jobs to be done with Tony Ulwick
UX Podcast - En podcast av Per Axbom & James Royal-Lawson - Fredagar
Kategorier:
Jobs to be done is a tool that comes up regularly in UX circles. But exactly what is it? We talk to Tony Ulwick, author of Jobs to be Done: Theory to practice. The framework helps to break down the job that customers want to get done into discrete steps, then help develop ways to...
