EP 077: [MM] Mind your Marketing Mentality with Nikki Shefchik

In this episode of Mini Mentoring, Nikki Shefchik and I talk about not just the HOW of marketing, but the WHY… What is the real goal of marketing a photography business, and how can fine tuning your thoughts on the subject help you more effectively focus your efforts? Nikki is a lifestyle photographer based in Appleton, Wisconsin. You can find her online here and here. Show notes: thiscantbethathard.com/podcast/077 Join us for the Winter 2025 Marketing Summit: Planning and Executing a Stra...