🔍 Challenges and Pitfalls in Shifting to Hybrid Games with Jan van Lamoen, Senior Producer at SOFTGAMES 🕳

Our guest today on the Mobile Spotlight segment of the Mobile User Acquisition Show is Jan van Lamoen, a Senior Producer at SOFTGAMES. In this episode, he discusses the pitfalls of taking core games to casual audiences. KEY HIGHLIGHTS 🗒 Core to Casual often requires a deep dive into the core mechanics and translating part of this into familiarity. 📈 The Familiarity can be leveraged to get an initial higher amount of players to try the game and retain them. 🔐 By understanding and keeping th...