136. He Gambled $3.5 Million on The Creator Economy, here's what happened

What's up Rock Nation, today we welcome Landon Bytheway. In this episode we talk to Landon about his recent acquisition of Full-Time Filmmaker, going from freelancing to taking over a company, and how his whole business is structured.Check out Landon here:https://www.instagram.com/landonbtw/https://www.youtube.com/ @fulltimefilmmaker  SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsTake your photos to the next level with Kostas' Lightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKColorgrade your footage like a pro with Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackConcert Photography Masterclass:www.kostasgarcia.com/masterclassKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejTimestamps: 0:00 - Trailer0:52 - Intro2:12 - One Handed Crack3:42 - How the acquisition of Full Time Filmmaker came to be8:18 - Landon bought Full Time Filmmaker for $3.5 Million 10:04 - How Landon got the job at Full Time Filmmaker15:10 - How Landon made 6 figures as a freelancer16:03 - Balancing freelance work and Full Time Filmmaker19:59 - How Full Time Filmmaker has changed since being acquired by Landon22:21 - How to be a good manager26:27 - What Landon looks like in new hires30:31 - Building company culture33:43 - How the Full Time Filmmaker reacted to the acquisition37:39 - How to immediately make your videos better39:51 - Advice to upcoming creators41:43 - You improve overtime44:11 - Life is too short to not do the things you want to do46:59 - Social Media is a highlight reel48:36 - What makes a great story50:51 - How to pull yourself out of a low moment52:54 - How to monetize your personal brand with digital products1:01:00 - Different ways to monetize as a creator1:03:34 - The YouTube strategy for Full Time Filmmaker1:08:25 - Dealing with haters1:11:10 - There’s enough success for everyone1:14:06 - Title and Thumbnail strategy for YouTube1:16:49 - Landon’s work-life harmony1:19:42 - Creating content for yourself vs. the algorithm1:22:15 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/